The Tata Group’s "AI Sakhi Immersion Program" has empowered 1,553 rural women entrepreneurs across six Indian states using accessible AI tools. By enabling traditional artisans to generate unique Pattachitra and Madhubani designs and professional marketing materials in local languages via mobile phones, the initiative has transformed livelihoods. This tech-driven intervention helps artisans master complex business tasks, unlocking global opportunities while preserving India’s rich heritage.
