Ponnarasi, a Class 10 dropout, faced plummeting prices (Rs 5/kg) for raw moringa. To solve this, she pivoted to value addition, transforming crops into 36 high-demand products like oil (selling for Rs 5,000/L) and cosmetics. By leveraging government subsidies and social media, she built a global brand. Today, her Rs 12 lakh/year business empowers women through jobs, inspires farmers to innovate, and provides health-conscious consumers worldwide with high-quality, organic products.